Winning Strategic Pursuits

If you don’t have the right strategy to win your most important projects and clients, you will not win. Period. It’s one thing to read a manual on how to fly a modern airplane. It’s another thing to see all of the controls and gauges. It is quite another thing to be able to fly and land the craft.

G2 Marketing’s proven strategic pursuit capture plan process and the resulting products will land you in the Winner’s Circle time and time again. Our process leads you through the strategic steps to communicating your client-centric message for victory. The G2 system uncovers your client’s biggest challenges and delivers a benefit-laden message and theme.

Every strategic client and strategic pursuit is different. While the tools and tactics used may be familiar to some, how they are used and customized for victory makes all the difference in the world. It takes seasoned, veteran facilitation skills like those found at G2 Marketing to make the difference between winning and losing. And we all know in our business...."they don't pay silver!"

winners circle graphic

G2 Marketing’s proven strategic pursuit capture plan process and the results will land you in the Winner’s Circle time and time again.

Our facilitated process harnesses our “Group Genius” and allows every team member to have a “seat on the bus” for our Team Win. Understanding what the client needs and wants is central for crafting a Winning Message and executing all of the steps we must successfully do together for victory.

Any market and service area benefits from the process including the A/E/C platforms and the service industries including healthcare, legal services, business publications and others. It works with any business that relies on human interaction and relationships to win business. The SUCCESS STORIES page presents a collage of winning projects using the G2 Strategic Pursuits Execution Process.

If you don’t have the right strategy you will not win. Period.

G2 Marketing shows your team what the controls are and how to fly the strategic pursuit craft.

CHARLIE DORR, DIRECTOR OF BUSINESS DEVELOPMENT OF PCL SAYS:

G2 Marketing brought pursuit strategies and systems that helped us win some of our largest assignments including the Orlando Airport Terminal Expansion.

“The systems that G2 and Greg Goodwin brought to PCL were new to the company and delivered a systematic and disciplined marketing and business development approach that consistently has led to victories in the marketplace.”

JEFF WILSON, FLORIDA MANAGER FOR WESTON & SAMPSON SAYS:

“G2’s BD and capture plan systems are first class and the best I have seen in the industry. We are using them to win work across the state of Florida. G2 was able to get our entire team on the same page throughout the pursuits that led to our biggest victory in Southwest Florida for the firm finishing head and shoulders above all of the competition.”

JIM HALL, NATIONAL BUSINESS DEVELOPMENT MANAGER, AUSTIN COMMERCIAL

G2 led us through the entire selection process including a winning capture plan for the $650 Million Tampa International Airport Terminal Expansion, Automated People Mover (APM) and ConRAC (Rental Car Facility). Their abilities to keep the team of five prime team partners “on-track” and bring BD systems to the pursuit led to very successful victory for the team.”

WINNING CLIENTS AND PROJECTS IS A TEAM SPORT. EVERYONE HAS A CRITICAL ROLE FOR VICTORY. G2 LEADS AND FACILITATES YOUR TEAM TO BE FIRST IN THE SELECTION PROCESS

About

Since 2010, G2 Marketing has been serving the marketing, business development and sales consulting needs of our clients that want to grow their business, winning new clients and major projects. Created to compliment and augment our clients existing resources, G2 brings tools, energy and expertise to win!

Contact

CORPORATE OFFICE LOCATION
G2 Marketing
Tarpon Springs, Florida

Offices in:
Tampa, Florida
St. Petersburg, Florida

Phone: (813) 431-6919

Email: Send Now